Liljeholmens Stearinfabrik – where craftsmanship meets new possibilities
With more than 180 years of experience, Liljeholmens Stearinfabrik is one of Sweden's oldest brands – and at the same time, a company with its sights firmly set on the future. When they decided to take the next step in their brand journey and launch a new premium assortment, they needed a partner who could turn ambition into reality. Multiply became that partner. Together, we created packaging that not only protects the product but also tells the story of quality, sustainability, and craftsmanship.
Customer Industries
Solutions offered
Products delivered
Background
Founded in 1839, Liljeholmens Stearinfabrik remains one of Sweden's oldest operating companies, with production primarily in Sweden. The brand stands for quality, tradition, and a strong focus on sustainability – where renewable materials like stearin are a natural part of the whole.
Traditionally present in grocery retail, Liljeholmens Stearinfabrik saw the market evolving. Consumers increasingly seek products with a clear identity, emotion, and artisanal value. As part of this shift, Liljeholmens decided to launch a premium assortment for speciality retail. Packaging, therefore, became a strategically crucial part of the offering – not just a surface for communication, but a carrier of the brand's soul.
"Multiply was knowledgeable, fast, and incredibly helpful throughout the entire process. We received valuable input and support in the construction, which was crucial when developing our premium assortment."
Solution
Multiply took full responsibility for bringing the premium vision to life:
Premium packaging with the right feel
The goal was clear: the packaging needed to differ significantly from the classic blue standard range and signal something more curated, exclusive, and craft-driven. Together with Liljeholmens Stearinfabrik and their agency, Multiply developed unique packaging solutions in premium materials – tailored for smaller volumes and high quality.
Construction that solves complex needs
Several products required a custom structural design. Here, Multiply contributed technical expertise and creative problem‑solving – from concept to final solution. Through dialogue and prototyping, each packaging was ensured to function practically while elevating the end‑customer experience.
Almost as important as the result – the process
Clear communication, quick responses, and joint development marked the collaboration. Multiply became more than a supplier – a partner taking responsibility for the entire chain, from material choices and construction to delivery and quality assurance.
Anna Morau, Marketing Director, Liljeholmens Stearinfabriks AB
Results
The launch of the premium assortment has created new opportunities for Liljeholmens Stearinfabrik:
A clearly differentiated expression compared to grocery retail
Packaging that reinforces the feeling of quality, craftsmanship, and sustainability
Stronger traction in specialty retail
A flexible setup with adapted volumes enabling continued development
For Multiply, the results reflect how the right combination of material expertise, construction, and relationship-driven collaboration creates real value.
